Published on Wednesday, 26 February 2014 00:00
Here's a beer that you can binge-drink to your heart's content without worrying about piling on the pounds. Instead of giving you a beer belly, this beer promises to give you rock-hard, rippling abs befitting of a Calvin Klein model. Canada-based beverage company, VAMPT Brands' recently launched a new beer that complements a great workout. Lean Machine Ale offers a range of fitness-enhancing qualities like no other beers ever have.
With just 0.5% alcohol per volume, Lean Machine Ale is more of a light pilsner than an ale that won't really get you drunk unless you drink it by the buckets. It is being marketed as a sports drink that contains antioxidants and electrolytes that help the body to recover from strenuous exercises and replenish vital nutrients while keeping you hydrated. One 355ml can of Lean Mean Ale only packs 77 calories that include 7 grams of protein and 7 different vitamins. In addition to that, it is also gluten free and it boosts the immune system so that you can be in tip-top condition both inside and out.
Lean Machine Ale is apparently the first of fitness beers in the world and VAMPT Brands are certain that it will break into the market with success. The drink will be primarily targeted to young adults age 19 to 32 years old. According to consumer research conducted by the company, this target age group has a strong desire to purchase and consume energy drinks for brands that they can claim their own.
If you are interested in sampling this fitness beer and see for yourself if it delivers what it promises, you can pre-order a 24 pack of Lean Machine Ales here
for just $150. That offer comes with $150 worth of Lean Machine Ale shares, a hat, a shirt, and a VIP invitation to its exclusive launch party.