Published on Tuesday, 02 September 2014 00:00
Roza Khamitova, a fashion designer based in Melbourne created a series of scarves that resemble amazingly detailed plumage of birds. Each scarf when worn as a shawl draped over the shoulders, creates the illusion that the wearer is bestowed with an enormous pair of gorgeous bird wings.
Every scarf is digitally printed from Roza's own unique design and lovingly hand-painted. It is a tedious process and each is made to order, so you generally have to wait 4 – 6 weeks in eager anticipation for your artistic fashion piece to arrive.
The beautiful artist/fashion-designer was born and raised in the picturesque mountains of Kazakhstan. She followed in the footsteps of her parents who were both artists themselves. At the young age of 13, she moved to New York where for eight years, she worked in the fashion industry for reputable brands such as DKNY, David Britton, and Skechers.
However, she grew sick and tired of seeing the same kind of fashion designs being mass-marketed time and time again, so she started to get creative and forayed into designing her own unique style. She began by combing through thrift stores looking for vintage and oversized men's t-shirts where she would cut up and reconstruct into chic and modern fitted women's tops. After finding the right garments, she would add an extra touch of customization by hand painting them so that each and every single one of them would be one-of-a-kind works of wearable art.
In 2011, she launched Shovava on Etsy, which means “cheeky” and “playful”. It is a women's clothing line based on her hand drawn illustrations and paintings inspired by nature. Her Art of Wide-Spread Wings collection – the bird wings scarves – quickly became extremely popular and highly sought after on Etsy.